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Brands from Nike to Facebook have claimed a space in the consciousness of individuals around the globe; so, why can’t you? Now more than ever, professionals are expected to be known for something in our industry. No longer is it enough to merely do a great job. The age of social media has increased connectivity and visibility in a way that has changed how we do business for good. Professionals seeking advancement in their careers are now required to demonstrate their expertise and manage their reputation in the office and online.
Our experts will share with you the importance of building a professional brand, how to identify and cultivate your personal brand, steps to develop your brand mantra, tips for creating an online presence, and how to build your professional network.



Building a professional network, honing in on your strengths, and working on your weaknesses, are all very important and essential strategies for being successful in any industry. I am passionate about this topic because I strongly believe that how you are perceived becomes who you are to the world. Your reputations, professional and personal, become one and the same. This webcast will expose ways to declare your unique value proposition before others define your brand for you.

-Andrea Best, Ph.D,
Stock & Option Solutions

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SOS Educational Webcast:

Brand Awareness: Building Your Professional Brand

(One hour of Certified Equity Professional continuing education credit is available for attending. See the CEPI website for more information on CEP continuing education requirements.)

Benefits of building your brand

  • Control your professional reputation
  • Advance your career
  • Increase your compensation
  • Grow your industry influence
  • Gain respect and recognition

How SOS Can Help

  • SOS team members readily available to help you tackle your most difficult equity challenges
  • Collaboration on industry speaking, writing, and blogging
  • Continuing education credit opportunities
  • Basic to advanced stock administration and systems training